Soft2Bet is an iGaming technology firm and a supplier of sophisticated online casino and sportsbook solutions to global operators. Soft2Bet is recognised for its innovation-based strategy, regulatory orientation, and scalable platforms, positioning it as a stable partner for businesses seeking to enter or grow in a regulated gaming environment.

The company was established in 2016 and is based on the combination of the newest technologies and the experience of the market with the purpose of providing the whole system of iGaming. This article gives a breakdown of the company, its products, operations and the relevance of the business in the industry.

The Company, Soft2Bet and its Market Position

Soft2Bet is a B2B iGaming technology firm that owns and manages several consumer-facing brands. The company specialises in providing compliant, flexible and performance-oriented platforms based on various jurisdictions.

Key Company Highlights

  • Established in 2016
  • Multinationals based in Malta and Cyprus.
  • Authorised in various controlled markets.
  • Energetic activity in Europe and North America.
  • Target casino, sportsbook and gamification technologies.

The strategy of Soft2Bet is based on providing operators with the opportunity to enter regulated markets within the shortest time possible in accordance with the laws of the country. 

Cores and Solutions that Soft2Bet provides

This is because Soft2Bet offers a large variety of products that help iGaming operators at all levels of the business cycle.

Casino Platform Solutions

One of the main products of Soft2Bet is the casino platform. It includes:

  • Thousands of casino games, such as slot games, table games, and live dealer access.
  • Partnership with various game providers.
  • Modern bonus administering and advertising systems.
  • On-command reporting and analytics.

The site has been set to be modular where the operators can customise their offerings according to target markets and player preferences.

Sportsbook Technology

The sportsbook solution by Soft2Bet is capable of supporting pre-match and live betting. Core features include:

  • Multi-sport coverage
  • Real-time odds updates
  • Live betting functionality
  • Sponsoring of virtual sports and eSports.

The sportsbook is designed in such a way that the volume of traffic is high and therefore stable during the best betting events.

MEGA Gamification Engine

Soft2Bet has one of the most unique products in its MEGA (Motivational Engineering Gaming Application) engine. This system is more engaging to players, as it includes:

  • Missions and challenges
  • Achievement-based rewards
  • Mechanics of player development.
  • Individualised in-game experiences.

Gamification is of the essence when it comes to enhancing the retention of players and lifetime value, which will make MEGA an important asset in terms of competitiveness for Soft2Bet.

iGaming Turnkey and effective Solutions

Soft2Bet provides turnkey and effective solutions to operators, who prefer to launch fast without having to develop their own infrastructure. The solutions normally involve:

  • Sports and casino platforms.
  • Payment system integration
  • CRM and player management.
  • Fraud prevention and risk management.
  • Operation and customer services.

This method helps especially with start-ups and international operators launching in new regulated markets.

Licensing, Compliance and Responsible Gaming

One of the pillars of the business model of Soft2Bet entails regulatory compliance. The company is licensed by a number of reputable authorities to conduct legal gaming in various jurisdictions.

Features of Compliance Include:

  • KYC (Know Your Customer) Checking.
  • Anti-Money laundering (AML) procedures.
  • Player account monitoring
  • Deposit limits and self-exclusion are some responsible gaming tools.

The compliance program provides operators with an opportunity to satisfy the requirements of regulators, and, at the same time, retain the confidence of players that services and games offered by Soft2Bet are ethical.

Technology Infrastructure and Platform Architecture

The platforms of Soft2Bet are developed on a new cloud-based infrastructure with the capabilities to expand and become reliable.

Key Technical Advantages

  • System architecture is modular.
  • High uptime and high availability.
  • Fast deployment and updates
  • Data handling and encryption security.

The site is multi-user in terms of language and currency usage and thus it can be expanded internationally.

Brands that are sponsored and run by Soft2Bet

Besides the B2B services, Soft2Bet runs several consumer-facing brands in regulated markets. Such brands have been customised to the local tastes and regulations of the local regions and targeted.

Examples include:

  • Casino-focused platforms
  • Sports betting brands
  • Combination casino-sportsbook services.

Running its own brands will enable Soft2Bet to experiment and develop its technology in the real-world environment.

Competitive Advantages and Strengths of Soft2Bet

Soft2Bet has several strengths that make it one of the best companies in the iGaming sector:

  • close attention to controlled markets.
  • Developed gamification features.
  • Scalable and customised platforms.
  • Wide range of games and betting content.
  • Multi-payment and multi-language.

The benefits of the company will make it attractive to new and old iGaming operators.

Conclusion

Soft2Bet has already positioned itself as an all-inclusive iGaming technology solution with a high degree of innovation, compliance, and scalability. The company provides operators with regulated markets worldwide through its casino and sportsbook systems, MEGA gamification engine and turnkey solutions. As the industry grows and advances technologically, Soft2Bet is expected to be a prominent stakeholder in the world of iGaming.

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